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This article was co-written by Stan Kats. Stan Kats is a technology expert, chief operating officer and head of technology for The STG IT Consulting Group in West HPlywood, California. Stan provides easy-to-understand technology solutions to businesses through a controlled IT service, and to individuals through a consumer service business – Stan’s Tech California. Stan holds a bachelor’s degree in International Relations from the University of Southern California. He started his career working in the Fortune 500 world of information technology. Stan founded the company to provide business expertise to small businesses and individuals.
There are 9 references cited in this article that you can view at the bottom of the page.
This article has been viewed 3,998 times.
Do you want to monitor traffic to your website or track that traffic on a competitor’s website? Whether you’re trying to win new customers, fans, or simply curious about the popularity of your website’s content, there are plenty of tools out there to help. Many methods can be used from your own website. However, some give only estimates rather than exact data. Others are more technical and can do more than you need. Whatever your professional needs, learning how to monitor the traffic to your and your competitors’ websites will help ensure the success of your business.
Steps
Monitor traffic to your website
- If you are using WordPress, click on Dashboard located on the upper left. Below are a few categories. [1] X Research Source
- Click on My Blogs (My Blog). Next to the highlighted main blog is a small icon containing a chart. Those are Stats (Statistical Parameters). Open Stats, all traffic to the website will be displayed. [2] X Research Source
- Go to the “comments” section of the site. [4] X Research Sources
- Count automatically if the page does not count comments. [5] X Research Sources
- Multiply the number of comments by 200 to get the approximate number of readers. [6] X Research Source
- Remember that this method is not completely accurate. It just gives you a rough estimate, based on average percentages. [7] X Research Sources
- Look in the lower right corner, just below the video screen, you will see a number. That number shows how many people have viewed your video. [9] X Research Source
- Don’t forget that the number of views recorded does not necessarily correspond to the actual number of views. This number includes people who just clicked, skimmed briefly and then left. However, it will also help you get an overview of website traffic. [10] X Research Source
Traffic monitoring with plug-ins and websites
- Google Analytics comes in both free and paid formats. [13] X Research Source
- Once you’ve signed up for Google Analytics, you’ll receive a unique tracking code. Enter this code into your page, Google will track when the website is visited, who visits and how they find your website. [14] X Research Source
- Don’t forget to filter self-visits from a traffic-monitoring app. Most likely you visit the website quite often, and without removing these visits from your normal traffic, the tracking results will be very inaccurate. [15] X Research Source
- You should also filter junk traffic. These are traffic that can further distort the results obtained. [16] X Research Source
- Alexa can be used to monitor your website and that of your competitors. [19] X Research Source
- Alexa can also make recommendations based on your website’s stats and traffic history. These offers can help you improve your reach and drive more traffic to your website. [20] X Research Sources
- While it’s not free, Compete has many subscription plans. Each package has unique features, supporting all levels of monitoring.
Monitor competitor’s website
- Search with the most popular keywords for your site on different search engines. From there, you will have a clear view of who your target audience is also inclined to visit other people’s websites. [23] X Research Sources
- The top 10 websites are most likely your biggest competitors. [24] X Research Sources
- Read online user reviews or try different tools to determine for yourself which is the best. Many premium sites offer free trials, while others are completely free to use.
This article was co-written by Stan Kats. Stan Kats is a technology expert, chief operating officer and head of technology for The STG IT Consulting Group in West HPlywood, California. Stan provides easy-to-understand technology solutions to businesses through a controlled IT service, and to individuals through a consumer service business – Stan’s Tech California. Stan holds a bachelor’s degree in International Relations from the University of Southern California. He started his career working in the Fortune 500 world of information technology. Stan founded the company to provide business expertise to small businesses and individuals.
There are 9 references cited in this article that you can view at the bottom of the page.
This article has been viewed 3,998 times.
Do you want to monitor traffic to your website or track that traffic on a competitor’s website? Whether you’re trying to win new customers, fans, or simply curious about the popularity of your website’s content, there are plenty of tools out there to help. Many methods can be used from your own website. However, some give only estimates rather than exact data. Others are more technical and can do more than you need. Whatever your professional needs, learning how to monitor the traffic to your and your competitors’ websites will help ensure the success of your business.
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